Digital Prototypes Made for Product Validation and Feedback Within the Software Development Lifecycle
to facilitate feedback, iteration, and product-market fit validation.
Insights before investment
Cost-effective product development
Design prototypes are critical to identifying and solving user pain points by leveraging target users and collecting real data and feedback through usability tests. Prototypes are also used externally to align stakeholders on high fidelity software product development and to visualize the human and software product interaction in a controlled environment. Design prototypes are a cost-effective tool used to optimize a user’s experience during the design process before the product enters its engineering and development phase.
What is a Digital Prototype?
A digital prototype is an early model and high fidelity version of a final product that is built to test before launch by a product design team
Realistic product simulations to drive decisions
Validation before engineering
The purpose of building a digital prototype is to validate design assumptions and give stakeholders a reliable and almost identical idea of how a final product will look before the product is engineered. Prototypes allow designers to test how users will move and interact between actions, if tasks are achieved or not, or identify potential issues that could hinder the user experience, and desired business outcomes for a software product before it’s developed.
Our Design Process
Using prototypes in a design process to drive feedback, alignment, and decisions
User Research
Through user research, we identify and understand the needs and pains of your target users. Effective research enables us to design the best products and enhance existing ones using data gathered from interviews, desk research insights, and other data sources.
Ideation
We collaborate internally and with our clients to generate ideas that can solve user’s needs, and generally the more ideas the better. We ideate with our user research and data collection as a foundation for our creative process and use data to drive and refine decision making.
Wireframing
Wireframes are the blueprint of a product that design is applied to. Before creating a final and designed product, including assets, imagery, iconography, font, color, etc, It’s essential to have defined functionality, information architecture, and feature sets that culminate into wireframes.
Designing
After the structure and functionality of an application is outlined and complete, the design team can apply design system elements and high fidelity details to wireframes to convert wireframes from low fidelity to high, thus creating detailed mockups. Mockups are a realistic representation of a production quality application that are used for feedback and small aesthetic tweaks.
Prototyping
After wireframing, our product design team applies a design system to a product, and creates prototypes with digital tools to generate insights on how the users will actually interact with the product and if the concept of the product fits with the mental model of the user.
Why are Digital Prototypes Important During the Design Process?
Realistic assets for interactive visualization
Visualization
Prototypes help to show stakeholders and users how the final product will look and function, creating an identical representation of a newly designed or revamped digital experience
Feedback
Target users interact with the product during usability tests and highlight areas where improvement and change is needed. Our UI design team optimizes designs until a great user experience is achieved, aligning stakeholders and processing feedback throughout.
Alignment and confirmation
With digital prototyping, a software product can be easily understood by both technical and non-technical teams and stakeholders, thus facilitating product conversation that is both high-level and specific shared by the decision makers in the room.
Partner with us
Schedule a call to learn more about our digital prototyping process and how it helps companies deliver high quality and interactive demos of their products.
What are the Benefits of Digital Prototyping?
Renderings that drive product success
Idea validation
Prototypes validate the idea or product with evidence from testing that the idea is going to work before investing resources into engineering and development.
Error detection & product gaps
Prototypes help detect errors during an early product design stage and help clients save time and resources up front.
Real data analysis
Prototypes provide realistic functionality and interactions compared to wireframes and high fidelity mockups that lack animation and interactivity.
Collaborative decisions
Prototypes encourage collaborative communication with stakeholders and users. The more stakeholders understand design, the better the user experience will turn out to be.
Why Choose Asymm for Digital Prototypes
Creativity and functionality through research and data
Our process, driven by experience
Knowledge-based experiences
At Asymm, prototypes are a critical part of our design process. They are used to test the user experience of the product we are creating. We are experienced in creating digital experiences for our clients' customers from end to end, and strongly believe in transparency and collaborative design processes. We help to conceptualize, design and realize products for our clients with the goal of solving the needs of your customers and users.
Leverage your product's potential
Through design prototypes, we help your business gain real insights and validate ideas, iterating and adjusting product needs to reach purpose. Although design prototypes are only a part of our design methodology, they present crucial benefits to both businesses and users. To learn more about how we help deliver functional prototypes for your company, schedule a call with us.